+Lovemarks: The Future Beyond Brands
Kevin Roberts
+Lovemarks: The Future Beyond Brands - 2nd - New York powerHouse Books 2005
From the worldwide CEO of Saatchi & Saatchi comes an entertaining, elucidating, and inspiring vision of the rejuvenation of brands through the power of love and the responsibility of business to fulfill one of its key functions: to make the world a better place.
9781576872703
Global Citizenship (BIN1064-N)
Nonfiction
Marketing
Business
Design
Art design
Forecasting
Advertising
Trademarks
658.8'27
+Lovemarks: The Future Beyond Brands - 2nd - New York powerHouse Books 2005
From the worldwide CEO of Saatchi & Saatchi comes an entertaining, elucidating, and inspiring vision of the rejuvenation of brands through the power of love and the responsibility of business to fulfill one of its key functions: to make the world a better place.
9781576872703
Global Citizenship (BIN1064-N)
Nonfiction
Marketing
Business
Design
Art design
Forecasting
Advertising
Trademarks
658.8'27