Customer relationship management : integrating marketing strategy and information technology (Record no. 49085)

MARC details
000 -LEADER
fixed length control field 00663nam a2200157 a 4500
001 - CONTROL NUMBER
control field 49085
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219114654.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471271376
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G
245 ## - TITLE STATEMENT
Title Customer relationship management : integrating marketing strategy and information technology
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Wiley
Date of publication, distribution, etc. 2003
852 ## - LOCATION
Former shelving location 2009-10-31
-- 658.812
852 ## - LOCATION
Former shelving location 2009-10-31
-- 658.812

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