Branding in Asia : the creation, development, and management of Asian brands for the global market (Record no. 49611)

MARC details
000 -LEADER
fixed length control field 00867nam a2200181 a 4500
001 - CONTROL NUMBER
control field 49611
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219114659.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471479109
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Temporal, Paul
245 ## - TITLE STATEMENT
Title Branding in Asia : the creation, development, and management of Asian brands for the global market
250 ## - EDITION STATEMENT
Edition statement Rev. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore ; New York
Name of publisher, distributor, etc. Wiley
Date of publication, distribution, etc. 2001
852 ## - LOCATION
Former shelving location 2009-12-01
-- 658.827
852 ## - LOCATION
Former shelving location 2009-12-01
-- 658.827
852 ## - LOCATION
Former shelving location 2009-12-01
-- 658.827

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