Marketing communications: an integrated approach (Record no. 50603)

MARC details
000 -LEADER
fixed length control field 00810nam a2200181 a 4500
001 - CONTROL NUMBER
control field 50603
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219114706.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749442651
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8`02
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Taylor, Jonathan
245 ## - TITLE STATEMENT
Title Marketing communications: an integrated approach
250 ## - EDITION STATEMENT
Edition statement 4th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. India
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2004
852 ## - LOCATION
Former shelving location 2010-10-18
-- 658.8`02
852 ## - LOCATION
Former shelving location 2010-10-18
-- 658.8`02
852 ## - LOCATION
Former shelving location 2010-10-18
-- 658.8`02

No items available.