Consumer Behavior (Yozuv No. 51983)

MARC tafsilotlari
000 -LEADER
fixed length control field 06114nam a2200637 a 4500
001 - CONTROL NUMBER
control field 51983
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219114718.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273787136
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Schiffman, Leon
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wisenblit, Joseph
245 ## - TITLE STATEMENT
Title Consumer Behavior
250 ## - EDITION STATEMENT
Edition statement 11th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. USA
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. 2015
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Essentials of Consumer Behavior
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Introduction to Consumer Behavior
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element The Consumer as an Individual
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element The Consumer's Decision-Making Process
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