The new rules of marketing and PR (Record no. 52184)

MARC details
000 -LEADER
fixed length control field 00784nam a2200181 a 4500
001 - CONTROL NUMBER
control field 52184
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219114720.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781119362418
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8`72
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Scott, David
245 ## - TITLE STATEMENT
Title The new rules of marketing and PR
250 ## - EDITION STATEMENT
Edition statement 6th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. USA
Name of publisher, distributor, etc. Wiley
Date of publication, distribution, etc. 2017
852 ## - LOCATION
Former shelving location 2018-10-20
-- 658.8`72
852 ## - LOCATION
Former shelving location 2018-10-20
-- 658.8`72
852 ## - LOCATION
Former shelving location 2018-10-20
-- 658.8`72

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