Brand management: co-creating meaningful brands (Record no. 52380)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01086nam a2200193 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 52380 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260219114721.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781473951983 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AIS |
| Modifying agency | AIS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Beverland, Michael |
| 245 ## - TITLE STATEMENT | |
| Title | Brand management: co-creating meaningful brands |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | UK |
| Name of publisher, distributor, etc. | Sage |
| Date of publication, distribution, etc. | 2018 |
| 852 ## - LOCATION | |
| Former shelving location | 2019-11-15 |
| -- | 658.827 |
| 852 ## - LOCATION | |
| Former shelving location | 2019-11-15 |
| -- | 658.827 |
| 852 ## - LOCATION | |
| Former shelving location | 2019-11-15 |
| -- | 658.827 |
| 852 ## - LOCATION | |
| Former shelving location | 2019-11-15 |
| -- | 658.827 |
| 852 ## - LOCATION | |
| Former shelving location | 2019-11-15 |
| -- | 658.827 |
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