Social Media Marketing: Marketing Panacea or the Emperor's New Digital Clothes (Record no. 52393)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01929nam a2200265 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 52393 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260219114721.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781631577642 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AIS |
| Modifying agency | AIS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Charlesworth, Alan |
| 245 ## - TITLE STATEMENT | |
| Title | Social Media Marketing: Marketing Panacea or the Emperor's New Digital Clothes |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Singapore |
| Name of publisher, distributor, etc. | Business Expert Press |
| Date of publication, distribution, etc. | 2018 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | (UGB265) Digital Marketing |
| 852 ## - LOCATION | |
| Former shelving location | 2019-11-19 |
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