Principles of Marketing (Record no. 52712)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00451nam a2200157 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 52712 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260219114724.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292115252 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AIS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Philip Kotler, Gary Armstrong, Lloyd C. Harris and Nigel Piercy |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Italy |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2017 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="<WEB_URL_ROOT_PATH>/MNG06/Principles of Marketing by S C Johnson, Philip Kotler.pdf"><WEB_URL_ROOT_PATH>/MNG06/Principles of Marketing by S C Johnson, Philip Kotler.pdf</a> |
No items available.