International Marketing (Record no. 54132)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00423nam a2200145 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 54132 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260219114735.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780077148157 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AIS |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pervez N. Ghauri, Philip Cateora |
| 245 ## - TITLE STATEMENT | |
| Title | International Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | McGraw-Hill Education |
| Date of publication, distribution, etc. | 2014 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="<WEB_URL_ROOT_PATH>/MNG06/International Marketing by Pervez N. Ghauri Philip R. Cateora.pdf"><WEB_URL_ROOT_PATH>/MNG06/International Marketing by Pervez N. Ghauri Philip R. Cateora.pdf</a> |
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