Marketing management (Record no. 55715)

MARC details
000 -LEADER
fixed length control field 00635nam a2200205 a 4500
001 - CONTROL NUMBER
control field 55715
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219123803.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780131357976
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
245 ## - TITLE STATEMENT
Title Marketing management
250 ## - EDITION STATEMENT
Edition statement 13th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Pearson Prentice Hall
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 1 v. (various pagings) : col. ill. ; ; 29 cm.
500 ## - GENERAL NOTE
General note eBook Details: Kotler, Philip; Keller, Kevin Lane (2006) Marketing Management 12th edition
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element (UGB266) Marketing Management and Metrics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element (UGB367) Branding and Reputation Management
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000878 19.02.2026 1 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000880 19.02.2026 2 19.02.2026 Books
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    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000873 19.02.2026 6 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000850 19.02.2026 7 19.02.2026 Books
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    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000861 19.02.2026 16 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000868 19.02.2026 17 19.02.2026 Books
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    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000877 19.02.2026 19 19.02.2026 Books
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    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000851 19.02.2026 29 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000858 19.02.2026 30 19.02.2026 Books
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    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000867 19.02.2026 33 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000876 19.02.2026 34 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   658.8 TKB000853 19.02.2026 35 19.02.2026 Books
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