Integrated Advertising, Promotion, and Marketing Communications (Record no. 56632)

MARC details
000 -LEADER
fixed length control field 00411nam a2200169 a 4500
001 - CONTROL NUMBER
control field 56632
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219123845.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273753285
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Clow, Kenneth E.
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Baack, Donnald
245 ## - TITLE STATEMENT
Title Integrated Advertising, Promotion, and Marketing Communications
250 ## - EDITION STATEMENT
Edition statement 5th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. USA
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. 2012
500 ## - GENERAL NOTE
General note Age Group: Adult
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   658.8 TKB015033 19.02.2026 1 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   659.1 TKB015035 19.02.2026 2 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   659.1 TKB015037 19.02.2026 3 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   659.1 TKB015028 19.02.2026 4 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   659.1 TKB015030 19.02.2026 5 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   659.1 TKB015032 19.02.2026 6 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   659.1 TKB015034 19.02.2026 7 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   659.1 TKB015036 19.02.2026 8 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   659.1 TKB015029 19.02.2026 9 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   10.10.2012   658.8 TKB015031 19.02.2026 10 19.02.2026 Books