Marketing for hospitality and tourism (Record no. 56883)

MARC details
000 -LEADER
fixed length control field 00895nam a2200205 a 4500
001 - CONTROL NUMBER
control field 56883
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219123906.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132453134
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 647.940
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing for hospitality and tourism
250 ## - EDITION STATEMENT
Edition statement 5th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston ; London
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 683 p. : col. ill. ; ; 28 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
520 ## - SUMMARY, ETC.
Summary, etc. Prepares students for taking an active part in the business world by providing them with a strategy for learning and for practice. The new edition has an even stronger emphasis on strategy planning and marketing decision process. There are over 40 mew cases drawn from the entire Asia-Pacific region.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element (MASB-1902) Marketing for hospitality and tourism
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element (MASB-2901) Tourism and Hospitality Sales and Promotion
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003772 19.02.2026 1 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003756 19.02.2026 2 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010753 19.02.2026 3 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003758 19.02.2026 4 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003760 19.02.2026 5 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010755 19.02.2026 6 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003767 19.02.2026 7 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003759 19.02.2026 8 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003762 19.02.2026 9 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010757 19.02.2026 10 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003769 19.02.2026 11 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003771 19.02.2026 12 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003764 19.02.2026 13 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010752 19.02.2026 14 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010759 19.02.2026 15 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003757 19.02.2026 16 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003753 19.02.2026 17 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010754 19.02.2026 18 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003766 19.02.2026 19 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003761 19.02.2026 20 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010756 19.02.2026 21 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003768 19.02.2026 22 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003770 19.02.2026 23 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB003754 19.02.2026 24 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010751 19.02.2026 25 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010758 19.02.2026 26 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   30.10.2009   647.940 TKB010760 19.02.2026 27 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   20.01.2014   647.940 TKB019763 19.02.2026 28 19.02.2026 Books