Marketing: concepts and strategies (Record no. 57912)

MARC details
000 -LEADER
fixed length control field 00515nam a2200205 a 4500
001 - CONTROL NUMBER
control field 57912
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219123956.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781473760271
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dibb, Sally
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ferrell, O.C.
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Simkin, Lyndon
245 ## - TITLE STATEMENT
Title Marketing: concepts and strategies
250 ## - EDITION STATEMENT
Edition statement 8th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. China
Name of publisher, distributor, etc. Cengage
Date of publication, distribution, etc. 2019
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element (UGB-266) Marketing management and metrics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element (UGB-335) Strategic Marketing
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   29.10.2019   658.8 TKB029301 19.02.2026 1 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   19.11.2019   658.8 TKB030069 19.02.2026 2 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   19.11.2019   658.8 TKB030071 19.02.2026 3 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   19.11.2019   658.8 TKB030070 19.02.2026 4 19.02.2026 Books