Services Marketing Integrating Customer Focus Across the Firm (Record no. 58415)

MARC details
000 -LEADER
fixed length control field 00600nam a2200169 a 4500
001 - CONTROL NUMBER
control field 58415
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219124004.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780078112102
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Valerie Zeithaml, Mary Jo Bitner, Dwayne Gremler
245 ## - TITLE STATEMENT
Title Services Marketing Integrating Customer Focus Across the Firm
250 ## - EDITION STATEMENT
Edition statement 7th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. USA
Name of publisher, distributor, etc. McGraw-Hill Education
Date of publication, distribution, etc. 2018
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element (MASB3133) Services Marketing
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="<WEB_URL_ROOT_PATH>/MNG06/Services Marketing Integrating Customer Focus Across the Firm 7th by Valarie A. Zeithaml Dwayne D. Gremler Mary Jo Bitner.pdf"><WEB_URL_ROOT_PATH>/MNG06/Services Marketing Integrating Customer Focus Across the Firm 7th by Valarie A. Zeithaml Dwayne D. Gremler Mary Jo Bitner.pdf</a>

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