Marketing communications: a European perspective (Record no. 58448)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00437nam a2200169 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 58448 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260219124004.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273685005 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AIS |
| Modifying agency | AIS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | De Pelsmacker, Patric |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Geuens, Maggie |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Van Den Bergh, Joeri |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing communications: a European perspective |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Gosport, UK |
| Name of publisher, distributor, etc. | Financial Times Prentice Hall |
| Date of publication, distribution, etc. | 2004 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MDIS Tashkent Learning Resource Center | MDIS Tashkent Learning Resource Center | 24.12.2020 | 658.802 | TKB032004 | 19.02.2026 | 1 | 19.02.2026 | Books |