Tribal Knowledge: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture (Record no. 58648)

MARC details
000 -LEADER
fixed length control field 02812nam a2200241 a 4500
001 - CONTROL NUMBER
control field 58648
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219124011.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781419520013
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name John Moore
245 ## - TITLE STATEMENT
Title Tribal Knowledge: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. USA
Name of publisher, distributor, etc. Kaplan Publishing
Date of publication, distribution, etc. 2006
520 ## - SUMMARY, ETC.
Summary, etc. Without question, Starbucks Coffee is one of the greatest business success stories of the past decade. Since going public in 1992, it has grown yearly revenues to more than $6.5 billion, achieved a stock price increase of more than 6,500%, and opened over 11,000 locations worldwide. But for a company that has accomplished so much, outsiders really know very little about the Starbucks secrets to success. That's because much of the company's sage advice and weathered truisms exist solely in the hearts and minds of longtime Starbucks employees. This so-called "tribal knowledge" includes pithy quotes uttered by Starbucks executives, mantras used by Starbucks project groups, learnings from failed pilot programs, and "ah-ha" moments from successful projects. It's company stories passed down from one generation of employees to the next. It's intense. It's poignant. It's thought provoking. It's actionable. It's a language of Starbucks "tribal knowledge" that has never been written - only spoken - and only within the Starbucks tribe. Until now. In "Tribal Knowledge: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture," ""longtime Starbucks marketer John Moore shares untold, behind-the-scenes stories of the processes, the programs, and the products that have made Starbucks a remarkable business success, including: - Why Starbucks was purpose driven to make a difference in the world. - How Starbucks goes beyond simply having a mission statement to living its mission statement. - How the Starbucks principled, innovative, and cause-related approach to marketing built an endearing and enduring brand. - Why efforts to extend the Starbucks brand into lifestyle offerings such as a literary magazine and full-service restaurants failed. - How the Starbucks approach to employee career growth has created a passionate workforce. - How to apply the Starbucks "tribal knowledge" to your business, entrepreneurial venture, or project group. "Tribal Knowledge" gives you unprecedented access to the many business lessons that helped Starbucks find prosperity by selling a commodity - all from a marketer who lived inside the Starbucks tribe.
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Business
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Nonfiction
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Management
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Leadership
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Organizational effectiveness
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Coffee industry
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element HRM: Contemporary Issues (HRM2074-N )
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   12.12.2022   658.8 TKB034797 19.02.2026 1 19.02.2026 Books
    Dewey Decimal Classification       MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center   12.12.2022   658.8 TKB034798 19.02.2026 2 19.02.2026 Books