Hall, John Malhotra Naresh Oppenheim, Peter Shaw, Mike <br/><br/>
Marketing research : an applied orientation 

 - 3rd ed. 
 - China  Pearson Education Australia  2006 
<br/><br/><label>ISBN: </label>9780733970047 
<br/><br/><label>Dewey Class. No.: </label>658.83