TY  - BOOK
AU  - Hall, John
AU  - Malhotra Naresh
AU  - Oppenheim, Peter
AU  - Shaw, Mike
TI  - Marketing research : an applied orientation
SN  - 9780733970047
U1  - 658.83 
PY  - 2006///
CY  - China
PB  - Pearson Education Australia
ER  -