Hooley, Graham Nicoulaud, Brigitte Piercy, Nigel F. <br/><br/>
Marketing strategy and competitive positioning 

 - 6th 
 - Slovakia  Prentice Hall  2017 
<br/><br/><label>ISBN: </label>9781292017310 
<br/><br/><label>Subjects--Topical Terms: </label><br/>(UGB-335) Strategic Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802