TY  - BOOK
AU  - Philip Kotler, Gary Armstrong, Lloyd C. Harris and Nigel Piercy
TI  - Principles of Marketing
SN  - 9781292115252
U1  - 658.8 
PY  - 2017///
CY  - Italy
PB  - Pearson
UR  - <WEB_URL_ROOT_PATH>/MNG06/Principles of Marketing by S C Johnson, Philip Kotler.pdf
ER  -