William M. Pride, O.C. Ferrell <br/><br/>
Marketing 

 - 18th 
 - USA  South-Western College Pub  2016 
<br/><br/><label>ISBN: </label>9781285858340 
<br/><br/><label>Subjects--Topical Terms: </label><br/>(MASB2103)  Principles of Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8