TY  - BOOK
AU  - Philip Kotler, Gary Armstrong, Lloyd C. Harris and Hongwei He
TI  - Principles of Marketing
SN  - 9781292269603
U1  - 658.8 
PY  - 2020///
CY  - Slovakia
PB  - Pearson
KW  - (UGB267)  Integrated Marketing Communications
UR  - <WEB_URL_ROOT_PATH>/MNG06/Principles of marketing by Lloyd C Harris Philip Kotler Gary Armstrong Hongwei He.pdf
ER  -