Gary Armstrong, Philip T. Kotler <br/><br/>
Principles of Marketing 

 - 12th 
 - New Delhi, India  PHI Learning Private Limited  2008 
 - xxxiii, 502, [118] p. : col. ill. ; ; 28 cm. 
<br/><br/> . 
<br/><br/><label>ISBN: </label>9788120332928 
<br/><br/><label>Subjects--Topical Terms: </label><br/>(ASB-1600) Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8