Aaker, David A <br/><br/>
Strategic market management 

 - 4th 
 - New York  J. Wiley & Sons  1995 
 - xiv, 330 p. : ill. ; ; 23 cm. 
<br/><br/> Age Group: Adult   Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780471177432 
<br/><br/><label>Dewey Class. No.: </label>658.8