Aaker, David A <br/><br/>
Strategic marketing management 

 - 7th ed. 
 - Hoboken, NJ  John Wiley  c2001 
 - xii, 356 p. : ill. ; ; 23 cm. 
<br/><br/> Age Group: Adult   Includes index. 
<br/><br/><label>ISBN: </label>9780471359951 
<br/><br/><label>Dewey Class. No.: </label>658.8