Dollinger, Marc J <br/><br/>
Entrepreneurship : strategies and resources 

 - 2nd ed. 
 -  Prentice Hall  c1999 
 - xxii, 562 p. : ill. ; ; 24 cm. 
<br/><br/> Age Group: Adult   A framework for entrepreneurship -- Resources and capabilities -- The environment for entrepreneurship -- Entrepreneurial strategies -- The business plan -- Marketing the new venture -- Foundations of new venture finance -- Securing investors and structuring the deal -- Creating the organization -- Corporate venturing, networking, and franchising -- Case 1 : Prolingua -- Case 2 : Fumero Artfabrics, Inc. -- Case 3 : e-station -- Case 4 : TV Answer : an interactive video data service -- Case 5 : Blitz -- Case 6 : Bright Ideas -- Case 7 : Rubio's : home of the fish taco -- Case 8 : Suzy's Zoo -- Case 9 : Potatoquick! -- Case 10 : Windsor Industries, Inc.   Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780137459933 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Entrepreneurship<br/>New business enterprises
<br/><br/><label>Dewey Class. No.: </label>658.4'21