TY  - BOOK
AU  - Thompson, Arthur A
TI  - Strategy : winning in the marketplace : core concepts, analytical tools, cases
SN  - 9780071119337
U1  - 658.401 
PY  - 2006///
PB  - McGraw Hill
KW  - Conglomerate Corporations -- Management
KW  - Industrial management
KW  - Strategic planning
KW  - Strategic Planning -- Case Studies
ER  -