Malhotra, Naresh <br/><br/>
Marketing research : an applied orientation 

 - 3rd ed. 
 - China  Pearson Education Australia  2006 
 - xxiv, 912 p. : ill. ; ; 26 cm. 
<br/><br/> Age Group: Adult   Includes bibliographical references and index.   Previous ed.: 2002. 
<br/><br/><label>ISBN: </label>9780733970047 
<br/><br/><label>Dewey Class. No.: </label>658.83