TY  - BOOK
AU  - Gremler, Dwayne D.
AU  - Jo Bitner, Mary
AU  - Zeithaml, Valarie A.
TI  - Services Marketing. Integrating Customer Focus Across the Firm
SN  - 9780071086967
U1  - 658.8 
PY  - 2013///
CY  - Singapore
PB  - McGraw Hill
N1  - Age Group: Adult
ER  -