Krugman, C. Wright, R <br/><br/>
Global meetings and exhibitions 

 -  John Wiley & Sons  2007 
 - xxiii, 263 p. : ill. ; ; 25 cm. 
 - The Wiley event management series .
<br/><br/> Fundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology.   Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780471699408 
<br/><br/><label>Subjects--Topical Terms: </label><br/>(MASB-2902) Global MICE
<br/><br/><label>Dewey Class. No.: </label>658.022