TY  - BOOK
AU  - Essam Ibrahim
AU  - Ford, John
AU  - West, Douglas
TI  - Strategic Marketing: Creating a Competitive Advantage
SN  - 9780199684090
U1  - 658.810 
PY  - 2015///
CY  - USA
PB  - Oxford University Press
KW  - (UGB-335) Strategic Marketing
N1  - Age Group: Adult
ER  -