Baker, Michael Saren, Micahel <br/><br/>
Marketing theory: a student text 

 - 3rd 
 - UK  Sage  2016 
<br/><br/> Age Group: Adult 
<br/><br/><label>ISBN: </label>9781473904019 
<br/><br/><label>Subjects--Topical Terms: </label><br/>(UGB367)  Branding and Reputation Management<br/>(UGB366)  Critical and Emerging Themes in Marketing
<br/><br/><label>Dewey Class. No.: </label>658.80