TY  - BOOK
AU  - Simon Collinson
AU  - Rajneesh Narula
AU  - Amir Qamar
AU  - Alan M Rugman
TI  - International Business
SN  - 9781292274157
U1  - 658.049 
PY  - 2020///
CY  - Hoboken, NJ
PB  - Pearson
KW  - International Business and Management (ECO2023-N )
KW  - (BIN3022-N) Global Economics & Business Operations
KW  - International  business enterprises
KW  - Management
N2  - This textbook connects tried-and-tested theory, analytical frameworks, data and case examples to deliver a comprehensive guide to the subject from authors who keep pace with the ongoing developments in both theory and practice
ER  -