Richard Whittington Patrick Regnér Duncan Angwin Gerry Johnson Kevan Scholes

Fundamentals of Strategy - 5th - Hoboken, NJ Pearson 2021

Fundamentals of Strategy, 5th Edition, by Whittington, Regnér, Angwin, Johnson and Scholes is a concise and easy-to-follow overview of the fundamental issues and techniques of strategy from the author team of the market-leading Exploring Strategy. This book has been updated to include coverage of the Covid-19 crisis, and provides insights and examples from a broad range of international organisations. Each chapter is complemented by a wide range of illustrations followed by an end-of-chapter case study to consolidate understanding of how the theories apply to real-world scenarios. This book will particularly suit students on short strategy courses and courses focused on strategy analysis.

9781292351377


(HRM3045-N) Strategic Management and Responsible Leadership


Strategy
Textbooks

658.4/01