| 000 | 00538nam a2200145 a 4500 | ||
|---|---|---|---|
| 001 | 49030 | ||
| 005 | 20260219114653.0 | ||
| 020 | _a9780471120049 | ||
| 040 |
_aAIS _dAIS |
||
| 100 | _aHallberg, Garth | ||
| 245 | _aAll consumers are not created equal : the differential marketing strategy for brand loyalty and profits | ||
| 082 | _a658.8`4 | ||
| 260 |
_aNew York _bJohn Wiley & Sons _c1995 |
||
| 852 |
_d2009-10-31 _o658.8`4 |
||
| 999 |
_c49030 _d49030 |
||