000 01002nam a2200193 a 4500
001 49055
005 20260219114653.0
020 _a9780324665314
040 _aAIS
_dAIS
100 _aShimp, Terence A.
245 _aIntegrated Marketing Communication in Advertising and Promotion
082 _a658.802
250 _a8th
260 _aMason, Ohio
_bSouth-western GENGAGE Learning
_c2003
852 _d2009-10-30
_o658.802
852 _d2009-10-30
_o658.802
852 _d2009-10-30
_o658.802
852 _d2009-10-30
_o658.802
999 _c49055
_d49055