| 000 | 00451nam a2200145 a 4500 | ||
|---|---|---|---|
| 001 | 52665 | ||
| 005 | 20260219114724.0 | ||
| 020 | _a9780749462505 | ||
| 040 | _aAIS | ||
| 100 | _aBergh, Joeri Van den | ||
| 245 | _aHow Cool Brands Stay Hot Branding to Generation Y | ||
| 260 |
_aUK _bKogan Page _c2011 |
||
| 856 | _u<WEB_URL_ROOT_PATH>/MNG06/Joeri Van den Bergh How Cool Brands Stay Hot_ Branding to Generation Y.pdf | ||
| 650 | _a(PGBM147) Managing Brands | ||
| 999 |
_c52665 _d52665 |
||