000 00542nam a2200169 a 4500
001 52821
005 20260219114725.0
020 _a9781292269603
040 _aAIS
100 _aPhilip Kotler, Gary Armstrong, Lloyd C. Harris and Hongwei He
245 _aPrinciples of Marketing
082 _a658.8
250 _a8th
260 _aSlovakia
_bPearson
_c2020
856 _u<WEB_URL_ROOT_PATH>/MNG06/Principles of marketing by Lloyd C Harris Philip Kotler Gary Armstrong Hongwei He.pdf
650 _a(UGB267) Integrated Marketing Communications
999 _c52821
_d52821