000 00589nam a2200169 a 4500
001 52823
005 20260219114725.0
020 _a9780749473419
040 _aAIS
100 _aP. R. Smith & Ze Zook
245 _aMarketing Communications: Offline and Online Integration, Engagement and Analytics
082 _a658.802
250 _a6th
260 _aGreat Britain
_bKogan Page
856 _u<WEB_URL_ROOT_PATH>/MNG06/Marketing Communications Offline and Online Integration, Engagement and Analytics by Smith Paul, Zook Ze..pdf
650 _a(UGB267) Integrated Marketing Communications
999 _c52823
_d52823