| 000 | 00546nam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | 54547 | ||
| 005 | 20260219123737.0 | ||
| 020 | _a9780072865981 | ||
| 040 |
_aAIS _dAIS |
||
| 100 | _aLehmann, Donald R | ||
| 245 | _aProduct Management | ||
| 082 | _a658.562 | ||
| 250 | _a4th | ||
| 260 |
_aBoston _bMcGraw Hill _c2005 |
||
| 300 | _axvi, 494 p. : ill. ; ; 24 cm. | ||
| 500 | _aAge Group: Adult | ||
| 500 | _a Includes bibliographical references and indexes. | ||
| 650 | _aProduct management | ||
| 440 | _aMcGraw-Hill/Irwin series in marketing | ||
| 999 |
_c54547 _d54547 |
||