| 000 | 00498nam a2200169 a 4500 | ||
|---|---|---|---|
| 001 | 54600 | ||
| 005 | 20260219123742.0 | ||
| 020 | _a9780471271376 | ||
| 040 |
_aAIS _dAIS |
||
| 100 | _aZikmund, William G | ||
| 245 | _aCustomer relationship management : integrating marketing strategy and information technology | ||
| 082 | _a658.812 | ||
| 260 |
_bWiley _c2003 |
||
| 300 | _axix, 179 p. : ill. ; ; 24 cm. | ||
| 500 | _aAge Group: Adult | ||
| 500 | _a Includes bibliographical references and indexes. | ||
| 999 |
_c54600 _d54600 |
||