000 00571nam a2200193 a 4500
001 54643
005 20260219123743.0
020 _a9780333685273
040 _aAIS
_dAIS
100 _aWileman, Andrew
245 _aRetail power plays : from trading to brand leadership : strategies for building retail brand value
082 _a658.87
260 _bMacmillan Business
_c1997
300 _axvi, 280 p. : ill. (some col.) ; ; 24 cm.
500 _aAge Group: Adult
500 _a Includes index.
650 _aBrand name products
650 _aRetail trade -- Management
999 _c54643
_d54643