000			01147nam a2200217 a 4500
001			54774
005			20260219123745.0
020			_a9780471987185
040			_aAIS _dAIS
100			_aHussey, D. E. (David E.)
245			_aStrategy and planning : a manager's guide
082			_a658.401
240			_aIntroducing corporate planning.
260			_aChichester, England ; New York _bWiley _c1999
300			_avi, 289 p. : ill. ; ; 23 cm.
500			_aAge Group: Adult
500			_a Introduction -- 1. Modern concepts of strategic management -- 2. Vision and purpose -- 3. The corporate appraisal -- 4. Analysing the competitive arena -- 5. Risk and uncertainty -- 6. Strategic thinking -- 7. A closer look at strategy -- 8. A portfolio approach to strategy -- 9. Marketing strategy -- 10. Manufacturing strategy -- 11. Financial planning -- 12. Planning for human resources -- 13. Project plans: capital investment appraisal -- 14. Implementing strategic change -- 15. A process of strategic management -- Index.
500			_aIncludes bibliographical references and index.
650			_aBusiness Planning
650			_aStrategic planning
999			_c54774 _d54774