000 00544nam a2200181 a 4500
001 55126
005 20260219123752.0
020 _a9780471479109
040 _aAIS
_dAIS
100 _aTemporal, Paul
245 _aBranding in Asia : the creation, development, and management of Asian brands for the global market
082 _a658.827
250 _aRev. ed.
260 _aSingapore ; New York
_bWiley
_c2001
300 _aix, 291 p. : ill. ; ; 23 cm.
500 _aAge Group: Adult
500 _a Includes bibliographical references and index.
999 _c55126
_d55126