| 000 | 01232nam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 55574 | ||
| 005 | 20260219123800.0 | ||
| 020 | _a9780137459933 | ||
| 040 |
_aAIS _dAIS |
||
| 100 | _aDollinger, Marc J | ||
| 245 | _aEntrepreneurship : strategies and resources | ||
| 082 | _a658.4'21 | ||
| 250 | _a2nd ed. | ||
| 260 |
_bPrentice Hall _cc1999 |
||
| 300 | _axxii, 562 p. : ill. ; ; 24 cm. | ||
| 500 | _aAge Group: Adult | ||
| 500 | _a A framework for entrepreneurship -- Resources and capabilities -- The environment for entrepreneurship -- Entrepreneurial strategies -- The business plan -- Marketing the new venture -- Foundations of new venture finance -- Securing investors and structuring the deal -- Creating the organization -- Corporate venturing, networking, and franchising -- Case 1 : Prolingua -- Case 2 : Fumero Artfabrics, Inc. -- Case 3 : e-station -- Case 4 : TV Answer : an interactive video data service -- Case 5 : Blitz -- Case 6 : Bright Ideas -- Case 7 : Rubio's : home of the fish taco -- Case 8 : Suzy's Zoo -- Case 9 : Potatoquick! -- Case 10 : Windsor Industries, Inc. | ||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | _aEntrepreneurship | ||
| 650 | _aNew business enterprises | ||
| 999 |
_c55574 _d55574 |
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