| 000 | 00784nam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | 55626 | ||
| 005 | 20260219123801.0 | ||
| 020 | _a9780071121101 | ||
| 040 |
_aAIS _dAIS |
||
| 100 | _aPerreault, William D | ||
| 245 | _aBasic marketing : a global-managerial approach | ||
| 082 | _a658.8 | ||
| 250 | _a14th ed. | ||
| 260 |
_aBoston _bMcGraw Hill _c2002 |
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| 300 | _aSystem requirements for accompanying computer laser disk: Windows 95 or higher Pentium. xxxii, 815 [28] p. : col. ill., maps ; ; 28 cm. | ||
| 500 | _aAge Group: Adult | ||
| 500 | _a Includes bibiliographical references (p. 754-810) and indexes. | ||
| 500 | _aA variety of multi-media instructional aids, including a Web site, are available to support the text. | ||
| 440 | _aMcGraw-Hill/Irwin series in marketing | ||
| 999 |
_c55626 _d55626 |
||