000 00669nam a2200205 a 4500
001 56695
005 20260219123851.0
020 _a9780324788617
040 _aAIS
_dAIS
100 _aBabin, Barry J.
100 _aZikmund, William G.
245 _aExploring marketing research
082 _a658.83
250 _a10th ed.
260 _aChina
_bSouth-Western Cengage Learning
_cc2010
300 _axxi, 744 p. : ill. (some col.) ; ; 29 cm.
500 _aAge Group: Adult
500 _a Includes bibliographical references (p. 729-738) and index.
500 _aVarious multi-media instructional materials, including a web site, are available to supplement the text.
999 _c56695
_d56695