| 000 | 00504nam a2200193 a 4500 | ||
|---|---|---|---|
| 001 | 56698 | ||
| 005 | 20260219123851.0 | ||
| 020 | _a9780071263351 | ||
| 040 |
_aAIS _dAIS |
||
| 100 | _aCravens, David W. | ||
| 100 | _aPiercy, Nigel F. | ||
| 245 | _aStrategic Marketing | ||
| 082 | _a658.802 | ||
| 250 | _a9th | ||
| 260 |
_aSingapore _bMcGraw-Hill Irwin _c2009 |
||
| 300 | _axv, 784 p. : ill., map ; ; 27 cm. | ||
| 500 | _aAge Group: Adult | ||
| 500 | _a Includes bibliographical references and indexes. | ||
| 999 |
_c56698 _d56698 |
||