000 01426nam a2200181 a 4500
001 57817
005 20260219123950.0
020 _a9780470655771
040 _aAIS
_dAIS
100 _aMcKelvey, K.
100 _aMunslow, J
245 _aFashion Design: Process Innovation & Practice
082 _a746.92
250 _a2nd
260 _aSingapore
_bWiley
_c2012
520 _aShows how the design process can be successfully applied to satisfy market needs and trends Fashion design seems to be a glamorous mystery for which only the fortunate few have sufficient talent to succeed. In reality, commercially successful results can be achieved if the right processes are followed in the early design process. Fashion Design sets out basic principles and exercises in order to make fashion design a logical process, providing a framework from which they can expand your skills steadily. Fashion Design, 2nd Edition: Shows how the design process can be successfully applied to satisfy market needs and trends Has a problem solving approach, with practical design projects and portfolio exercises to encourage readers to develop their innovation, experimentation and versatility Pays special attention to computer-aided design (CAD) and employment opportunities, including an overview of what is involved in studying and becoming a designer in the contemporary fashion industry.
650 _a(FSD-211) Advanced Fashion Product
999 _c57817
_d57817